In this post, I’m going to be talking about a topic that I’m super-excited about the topic and it’s how your website can become a Client Generation Machine for you and your firm. I’m excited because of the kind of edge it gives your practice when you have a professional website set up for your practice. Not just any website, (like what we generally see floating around the internet), but one that has the ability to attract ideal clients to your practice.

That being said, let’s dive in.

I’m not going to waste your time (and mine) explaining what a website is. I’m certain you know what it is. However, I want to give you another perspective on what a website is.

Think about it this way…

I’m certain you have a physical office set up for your practice where your clients or prospective clients can walk into to make inquiries about doing business with you. Imagine the dent in the credibility of your practice when you don’t have an office (especially in a country like Nigeria). It’s becoming that way on the internet these days.

Times have really changed with new generations coming on the scene. I’m proof of that; the moment a company or even a concept is mentioned to me, the first place I go to is Google. Imagine thousands, even millions of people (that’s the power of the internet) researching a particular field in law you and your firm specialize in, and your company website cannot come up in the search engines BECAUSE YOU HAVE NONE.

You are leaving a lot of money on the table…literally because you lose out on potential clients that can ‘knock on your virtual office door’ that could be interested in doing business with you. We are not even talking yet about the possibility of expanding your practice beyond the borders of Nigeria (that’s another thing altogether).

I believe this gives enough reason for you to make sure you do whatever it will take to have a presence on the internet. Preferable have a website and social media channels.

I’m just laying a background. This is how you can position your practice for the success it really deserves at this time. Next post, I will be sharing with you what makes up a killer website that has the capability to generate prospective clients for your practice. I’m certain you will be interested in that.

Furthermore, another good reason for you to look out for that email next week is that I will be giving you the opportunity of a lifetime to actually have your “Client-Generation Machine” running online in a matter of days.

Till then, have a great week.

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